• SwimOutlet.com, the web’s most popular swim shop, and Rovio, creators of Angry Birdsâ„¢ have agreed to a licensing partnership that will see SwimOutlet.com create a range of swimming and aquatics products for both boys and girls starting in Fall 2015. The products will highlight Rovio’s Angry Birdsâ„¢ line for boys and will emphasize the Angry Birdsâ„¢ Stella characters for girls.

    The range will feature clothing items like rash guards, swimsuits, jammers, board shorts and tankinis, as well as pool and beach accessories such as kick boards, goggles, inflatables, floaties, towels, and flip-flops.

    “These will be high-quality items and fun designs that will cover all recreation and competition swimmers from 4 to 16 years old,” says Winnie So, VP of Sourcing & Product Development at SwimOutlet.com. “They will be products designed and produced by SwimOutlet.com exclusively for SwimOutlet.com, continuing to make us the place to shop online for your whole families’ aquatics needs.”

    Angry Birdsâ„¢ are featured on many goods ranging from clothing to electronics, but never before have they appeared on pool and beachwear.

    “We are excited to make a splash in a fun new product category for us,” says Randi Spieker, Rovio’s VP Consumer Products and Retail, North America. “As the largest online retailer of aquatics in the United States and well known for high-quality swimwear, SwimOutlet.com is a great fit for Rovio and our mission to entertain and delight.”

    Products are expected to go on sale this October at SwimOutlet.com (www.swimoutlet.com/angry-birds/) and will range in prices from $4.95 for arm floats to $26.95 for rash guards and girls’ swimsuits. The line will also feature a full promotional campaign from SwimOutlet.com across its channels including social media, email marketing, online advertising and more.

    The line of Angry Bird aquatics products will be available at SwimOutlet.com at www.swimoutlet.com/angry-birds/

    Press release from SwimOutlet.com

  • See osloopenwater.no

  • The parents of Singapore’s top swimmer Joseph Schooling tells the Straits Times why they sent Joseph for lessons and recounts the day they started taking his swimming seriously.

  • See google.com/doodles

    The story of Duke Kahanamoku–the Hawaiian who, in 1912, first drew the world’s collective gaze upon the art of surfing–reads like mythology. Born in Honolulu in 1890, he is credited in over a dozen feature films, surfed the world’s most imposing swells before Californians knew what surfing was, won five Olympic medals in swimming and was elected sheriff of his beloved home county thirteen times.

  • Open-water swimming sensation Charlotte Samuels made history on Saturday by becoming the first person to swim 21 miles across the New York Bight.

    Samuels, 17, began her journey at approximately 7:20 a.m. on Long Island’s Atlantic Beach and finished on the northern edge of Sea Bright, N.J., at 4:50 p.m. Though the Ridgewood teen had estimated that the swim would take 12 to 16 hours, she ended up cruising to a sub-10-hour finish.

    While 10 hours in the water may seem daunting, it was a relatively smooth ride for Samuels, who last year completed a pair of 20-hour swims en route to becoming the world’s youngest Triple Crown swimmer.

    Read nj.com

  • It was Aug 8, the day of the 100m butterfly final, his last race at the Fina World Championships and that was when Joseph Schooling came closest to the perfect swim he had been chasing in his career.

    But the most extraordinary day of his 20 years had begun just like any other day.

    Said Schooling: “I didn’t think much about the upcoming race. I just treated it like another day… it was pretty much normal for me, nothing too extraordinary.”

    (more…)

  •  A family of bears threw a pool party in the backyard of a New Jersey home earlier this week.

    The mom and five cubs splashed around in the pool, played with rafts and checked out the swing set.

    “I thought they would get a drink or just drink out of it for a minute and then move on, but they pretty much started climbing in,” homeowner Tim Basso told News 12 in New Jersey.

    “My first thought was really, where is the dog and where are the kids?” Basso said.

    See Fox 8

  • Sure, she’s an 18-year-old with three world records and five gold medals from the 2015 World Aquatics Championships in Kazan, Russia. But there’s a lot more to Washington’s prized swimmer Katie Ledecky.

    She’s also a recent high school grad with a strong network of family and friends… and she’s still waiting on her driver’s license.

    And Ledecky can’t wait to dive into the pool day after day.

    See NBC Washington

  • The American Horror Story actor stars alongside Matthew Goode and Joe Cole in the film about three oil rig workers trapped in a diving bell at the bottom of the ocean. Stunt scenes for the movie also involved donning heavy diving equipment to film in a water tank at Pinewood Studios.

    Danny revealed: “Everything I loved and like about the script I hated and despised about making it. And although my fellow actors in the film were wonderful I prefer to see them in wide open spaces in the future.

    “It was so complicated getting in and out of it, it was this sort of bubble in this tiny little water tank. And then the bigger tank – that was an experience I didn’t want to extend time-wise.

    Read Irish Examiner