Don’t Drink and Dive

Don’t Drink and Dive

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In 2014 more people drowned in Sweden than in any other year in the last decade. In fact, in the month of July, Swedish water-related accidents cost more lives than road traffic accidents. Most of the drowning victims were men and the majority had consumed alcohol.

Many authorities are working hard to reverse this trend. But we also need your help to spread the message and ensure we change our behaviour when drinking around water environments.

To show how alcohol affects our judgement and capabilities, we asked some of the worldรขโ‚ฌโ„ขs most sought after Synchronised Swimming Team, to perform their routine for us. Drunk. They were filmed for the short documentary Donรขโ‚ฌโ„ขt Drink and Dive. Members of the three-time world champion Stockholm Menรขโ‚ฌโ„ขs Synchronised Swimming Team are also representative of those most likely to drink and dive in Sweden รขโ‚ฌโ€œ middle aged men.

The film was recorded from 19.03 on the night of March 28th รขโ‚ฌโ€œ 29th, 2015 at a swimming pool in Uppsala, Sweden. In addition to the synchronised swimmers from Stockholm, the Swedish national swimming team doctor, Renรƒยฉ Tour, two lifeguards from the Swedish Life Saving Society and Certified rescue diver Linnea Persson also took part. No-one was injured during the filming.

Read more at www.dontdrinkanddive.org

https://youtu.be/0-NyK_fErZ4

Courtesy of Swedish insurance company Trygg-Hansa

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