Danish bank Alm. Brand was one of the official partners of the LEN 2013 European Short Course Championships in Herning, Denmark, and decided to stay on as sponsor of the Danish Swimming Federation.
The texts towards the end of the video says, “Thanks for a great party in Denmark … The pool has been taken down … The athletes have gone home … The spectators have gone home … The sponsors are gone … But we stay with Danish swimming the next 4 years”.
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