Year: 2014
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Tough Love: The Reality of How Outsiders View Swimming (And 15 Simple Fixes)
USA Swimming CMO Matt Farrell presents on Tough Love Marketing [pullquote]Nearly 80% of parents don’t consider continuing in the sport of swimming for their child after swim lessons.[/pullquote] How do parents of non-swimmers view the sport of swimming in respect to cost, time commitment, fun, teamwork and developing social skills? Understanding how the world views…
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Shark attack kills British expat at popular Australia beach
Paul Wilcox, a 50-year-old British expatriate, was killed by a shark during a beach swim in Australia at Byron Bay, the popular tourist destination in Australia, while his wife looked on from the shore. The Warwickshire-born former IT worker had gone for a mid-morning swim in gentle clear surf and was not far from the…
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Swimming now barred where Oregon family drowned
The area of an Oregon lake where four members of a family drowned last month has been closed to swimming for the rest of the year. Washington County sheriff’s deputies put crime-scene tape along that dangerous spot of Henry Hagg Lake on Monday, and temporary signs are being posted by the Parks Department. The action…
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Being Frank: Teaching a Parent Board
“Being Frank” is a web series featuring the insights of USA Swimming National Team Director Frank Busch. As part of Arena’s ongoing dedication to servicing coaches and teams, the series is geared toward helping coaches take their game to the next level — Not by implementing the latest workout, but by taking a look at…
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Danes select 17 for ‘Viking’ squad
The Danish Swimming Federation today announced 17 swimmers selected for their ‘Viking’ squad, which is the squad consisting of swimmers already on the national team, and those potentials who are very close to qualifying for major international senior meets. More a rebranding of an already existing squad, than a follow-up to the Great Danes project,…
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Adam Peaty’s ‘price of fame’: Adoring fans and a stranger’s hug
In the pool, Briton Adam Peaty is the world’s fastest breaststroke swimmer over 50m. But, outside of it, the 19-year-old Derby-born teenager is still trying to catch up with his newfound fame. In town for the inaugural Prudential Singapore Swim Stars last Friday, he said: “I went to the post office (back in England) the…
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Swimming Stars Ryan Lochte, Justin Zook Giving Back in PCB
Time is precious for Olympic superstars. Time means training, studying, and perfecting your craft for years, just to shave bits of seconds off your time. Yet Saturday afternoon at Spinnaker’s, two of the world’s best at their craft chose to use their time to give back. Five-time Olympic gold medalist Ryan Lochte and three-time Paralympic…
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2nd FINA World Junior Open Water Swimming Championships
5-7 Sep 2014, Balatonfured, Hungary. Video courtesy of Magyar Úszó Szövetség http://youtu.be/0QvxSivcxGk
