So there, Faroese brand Sirri has launched a smart wool jumper named after long distance swimmer Pál Joensen, the profit going to the 50 meter pool that is being built in Pál’s (and Sirri’s) hometown of Vágur, Faroe Islands. Lucky Danes can buy the jumper at the Frigg Festival in Copenhagen, this weekend, for the laughable cheap price of DKK 950 (remember, this is real, non-synthetic, viking wool)
(Pál and girlfriend Malan Vitalis Bærendsen)
