There you have it, Michael Phelps’ longtime agent, Peter Carlisle, dismissing any suggestion that Phelps may have violated IOC rules when provocative pictures for a Louis Vuitton ad campaign were leaked on the Internet during the London Games. Read for instance kaaltv.com and All Voices
“He didn’t violate Rule 40, it’s as simple as that,” Carlisle said in a telephone interview. “All that matters is whether the athlete permitted that use. That’s all he can control. In this case, Michael did not authorize that use. The images hadn’t even been reviewed, much less approved. It’s as simple as that. An athlete can’t control unauthorized uses any more than you can guarantee someone isn’t going to break into your house.”
